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Enterprise AI & Automation Agency | Eplanet Soft

Email Marketing

Email That Actually Converts

Email remains the highest-ROI marketing channel. We craft personalized, data-driven email campaigns that nurture leads, retain customers, and drive consistent revenue.

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✓ Deliverability audit
✓ Template design included
✓ Revenue tracking setup
$36
ROI Per $1 Spent
42%
Avg. Open Rate Lift
3.5x
Revenue From Email
500M+
Emails Sent & Tracked

Email Marketing at a glance

Your emails are landing in spam, getting ignored, or driving unsubscribes. Generic blasts to your entire list are destroying engagement and deliverability. But email done right is the most profitable marketing channel — generating $36 for every $1 spent.

Full-Service Team
Strategist + Copywriter + Designer
Deliverability Expertise
SPF/DKIM/DMARC + monitoring
Campaign Velocity
8-12 campaigns/month
A/B Testing
Every send, multiple variables
Revenue Attribution
Full revenue tracking
Automation Complexity
Multi-branch, behavioral triggers
Why Email Marketing

Why Email Marketing Is Your Most Valuable Channel

Your emails are landing in spam, getting ignored, or driving unsubscribes. Generic blasts to your entire list are destroying engagement and deliverability. But email done right is the most profitable marketing channel — generating $36 for every $1 spent.

Our email marketing team builds high-performing programs that combine strategic segmentation, compelling copy, beautiful design, and intelligent automation to deliver the right message to the right person at the right time. Every email we send is designed to drive action.

Unlike agencies that treat email as an afterthought, Eplanet Soft treats your email program as a revenue engine. We handle everything from deliverability optimization and list management to campaign strategy, A/B testing, and performance analytics.

Our Email Strategy

Hyper-Personalization

Dynamic content that adapts to each subscriber's behavior, interests, purchase history, and lifecycle stage for maximum relevance.

Deliverability Excellence

Domain authentication (SPF, DKIM, DMARC), list hygiene, warm-up protocols, and sender reputation management to consistently hit the inbox.

Revenue-Driven Campaigns

Every campaign designed with clear conversion goals and tracked through to revenue, so you know the exact ROI of your email program.

Core Capabilities

Complete Email Marketing Solutions

From one-time campaigns to complex automated sequences, we build email programs that drive measurable revenue at every stage of the customer journey.

Campaign Management

End-to-end management of your email campaigns from strategy and copywriting to design, deployment, and post-send analysis. Every campaign is optimized for maximum engagement and conversion.

List Growth & Segmentation

Build and segment your email list using demographic, behavioral, and lifecycle data to deliver the right message to the right person at the right time with precision targeting.

Performance Optimization

Continuous testing and optimization of every element — subject lines, send times, content, CTAs, and design — to maximize open rates, clicks, and revenue per email.

Email Automation

Intelligent automated sequences that trigger based on subscriber behavior — welcome series, abandoned cart, post-purchase, win-back, and lifecycle campaigns that work 24/7.

Email Design & Templates

Beautiful, responsive email templates that render perfectly across all devices and email clients. Branded design systems that maintain consistency while maximizing conversions.

Deliverability Management

Comprehensive deliverability optimization including domain authentication, IP warm-up, list hygiene, spam testing, and ongoing sender reputation monitoring to maximize inbox placement.

Ready to Turn Your Email List Into a Revenue Machine?

Share your goals and we'll build a custom email strategy that drives opens, clicks, and conversions — backed by deliverability expertise and proven automation frameworks.

Our Process

How We Build High-Performing Email Programs

Our proven 6-step methodology transforms underperforming email programs into revenue-generating machines.

01

Audit & Strategy

Review your current email program, analyze deliverability health, audit list quality, benchmark against industry standards, and create a comprehensive email strategy aligned with revenue goals.

02

Platform & Deliverability Setup

Configure your email platform, set up domain authentication (SPF, DKIM, DMARC), implement tracking, and establish the technical foundation for high deliverability.

03

List Segmentation & Cleanup

Clean your existing list, remove inactive subscribers, build behavioral and demographic segments, and create dynamic lists that power targeted, relevant messaging.

04

Design & Content Creation

Create beautiful, responsive email templates and write compelling copy that drives action. Build a reusable template library that maintains brand consistency across all campaigns.

05

Launch & A/B Test

Deploy campaigns with rigorous A/B testing on subject lines, content, CTAs, send times, and design elements. Every test is statistically validated before declaring winners.

06

Analyze, Optimize & Scale

Track performance metrics, attribute revenue to campaigns, optimize based on data insights, and continuously scale what works. Monthly reporting with strategic recommendations.

Platform Expertise

Email Marketing Tools & Platforms We Master

We're certified experts across all major email platforms and the tools that make email marketing programs successful at scale.

Email Platforms

Mailchimp
Klaviyo
HubSpot Email
ActiveCampaign
Campaign Monitor
Brevo

Automation Tools

Customer.io
Drip
ConvertKit
Autopilot
Iterable
Sailthru

Transactional Email

SendGrid
Mailgun
Amazon SES
Postmark
SparkPost
Mandrill

Deliverability

GlockApps
Mail-Tester
Litmus
Email on Acid
DMARC Analyzer
Validity

Design & Testing

Litmus
Email on Acid
Stripo
BEE Pro
MJML
Figma

Analytics & Tracking

Google Analytics 4
Looker Studio
Mixpanel
UTM Tracking
Revenue Attribution
Heatmaps

List Management

ZeroBounce
NeverBounce
BriteVerify
Kickbox
Hunter.io
Clearbit

Data & Integration

Zapier
Segment
Fivetran
Shopify
Salesforce
WooCommerce
Cross-Industry Expertise

Industries We Drive Email Revenue For

Our email marketing specialists understand the unique subscriber expectations, compliance requirements, and conversion tactics of every industry we serve.

E-Commerce & D2C

Cart abandonment recovery, product launch campaigns, post-purchase upsells, loyalty rewards, and seasonal promotional sequences that drive repeat purchases.

SaaS & Technology

Trial onboarding sequences, feature announcement campaigns, usage-based nurturing, churn prevention emails, and upgrade/expansion campaigns.

Healthcare & Wellness

Patient engagement campaigns, appointment reminders, wellness newsletters, HIPAA-compliant communications, and health education drip sequences.

Education & E-Learning

Course enrollment campaigns, student engagement sequences, alumni newsletters, webinar promotion, and certification reminder workflows.

Professional Services

Thought leadership newsletters, client onboarding sequences, referral request campaigns, case study distribution, and event invitation flows.

B2B Manufacturing

Product catalog updates, technical content delivery, distributor communications, trade show follow-ups, and long-cycle lead nurturing sequences.

Travel & Hospitality

Booking confirmation series, pre-trip engagement, loyalty program communications, seasonal deals, and post-stay review request campaigns.

Media & Publishing

Newsletter monetization, subscriber engagement, content recommendation emails, paywall conversion campaigns, and audience re-activation flows.

The Smart Choice

Eplanet Soft Email Marketing vs Other Options

See why businesses choose our dedicated email team over DIY tools, freelancers, or generalist agencies for email marketing.

FactorEplanet SoftDIY / In-HouseFreelancers
Full-Service TeamStrategist + Copywriter + DesignerOne marketer does allSingle specialist
Deliverability ExpertiseSPF/DKIM/DMARC + monitoringBasic setupVaries
Campaign Velocity8-12 campaigns/month2-4 campaigns/month4-6 campaigns/month
A/B TestingEvery send, multiple variablesOccasionalBasic tests
Revenue AttributionFull revenue trackingOpen/click onlyLimited metrics
Automation ComplexityMulti-branch, behavioral triggersSimple sequencesBasic drips
List ManagementContinuous segmentation & hygieneQuarterly cleanupsBasic segmentation
Strategic InsightsMonthly strategy sessionsSelf-analysisBasic reporting
Proven Results

Email Marketing Results That Drive Revenue

Real engagement improvements and revenue gains achieved by our email marketing team across client engagements.

42%
Average Open Rate Improvement
3.5x
Email Revenue Growth
98.5%
Average Deliverability Rate
500M+
Emails Sent & Tracked

E-Commerce Email Revenue Engine

Built a complete Klaviyo automation stack for a Shopify fashion brand including welcome series, browse abandonment, cart recovery, post-purchase upsell, and win-back flows. Email-attributed revenue grew from 15% to 42% of total revenue within 4 months.

↗ 42% email-attributed revenue

B2B Lead Nurture Transformation

Designed 12 automated nurture sequences for a B2B SaaS company, segmented by industry, company size, and engagement level. Marketing-qualified leads from email increased by 180% and sales cycle shortened by 25% through timely, relevant content delivery.

↗ 180% more email MQLs

Newsletter Monetization Overhaul

Revamped a media company's newsletter program serving 250K+ subscribers. Implemented advanced segmentation, send time optimization, and dynamic content personalization. Open rates improved from 18% to 34% and click-through rates doubled.

↗ 89% higher engagement

Frequently Asked Questions

How much do email marketing services cost?

Email marketing service pricing typically ranges from $1,000 to $5,000+ per month depending on list size, frequency of campaigns, and automation complexity. This includes strategy, copywriting, design, deployment, and performance reporting. The ROI on email marketing averages $36 for every $1 spent, making it one of the most cost-effective digital marketing channels available. For enterprise clients with large lists and complex automation needs, pricing can range from $5,000 to $15,000+ per month.

Improving open rates requires a multi-faceted approach: craft compelling subject lines (A/B test them consistently), optimize send times based on audience behavior data, segment your list for hyper-relevance, maintain a clean subscriber list through regular hygiene, and authenticate your domain with SPF, DKIM, and DMARC to improve deliverability. We also recommend using preview text strategically, personalizing sender names, and avoiding spam trigger words. Our clients typically see open rate improvements of 25–40% within the first 3 months.

Email deliverability is the ability to get your emails into subscribers' inboxes rather than spam folders or promotions tabs. It's influenced by sender reputation, domain authentication (SPF, DKIM, DMARC), list hygiene, engagement rates, and email content quality. Poor deliverability means your carefully crafted campaigns are never seen — we ensure your emails consistently reach the inbox through proper authentication, list management, warm-up protocols, and ongoing reputation monitoring.

The optimal email frequency depends on your audience, industry, and content value. Most B2B companies see best results with 2–4 emails per month, while e-commerce brands may send 3–5 per week during peak seasons. The key is maintaining engagement without causing fatigue. We analyze your specific engagement data — open rates, click rates, unsubscribe rates — to find the sweet spot that maximizes revenue while keeping your list healthy and engaged.

We work with all major email platforms including Mailchimp, Klaviyo, HubSpot, ActiveCampaign, SendGrid, Constant Contact, Campaign Monitor, Brevo (Sendinblue), and Customer.io. We recommend the best platform based on your business size, e-commerce integration needs (Klaviyo is exceptional for Shopify), automation complexity, CRM integration requirements, and budget. We also handle platform migrations when it's time to upgrade.

Email is the backbone of B2B lead nurturing. We build automated drip campaigns that educate prospects, deliver case studies and whitepapers at key decision points, and use behavioral triggers to move leads through the funnel. Combined with lead scoring, email nurturing significantly increases conversion rates and shortens sales cycles. Our B2B email programs typically increase marketing-qualified leads by 40-60% and reduce sales cycle length by 20-30%.

We implement multi-dimensional segmentation based on demographic data (industry, job title, company size), behavioral data (email engagement, website activity, purchase history), lifecycle stage (new subscriber, active customer, at-risk), and preference data (stated interests, content consumption patterns). Advanced segmentation enables hyper-personalized messaging that dramatically improves engagement — segmented campaigns drive 760% more revenue than one-size-fits-all blasts.

We track a comprehensive set of email KPIs including open rate, click-through rate (CTR), click-to-open rate (CTOR), conversion rate, revenue per email, unsubscribe rate, bounce rate (hard and soft), spam complaint rate, list growth rate, and deliverability score. Beyond vanity metrics, we focus on revenue attribution — connecting every email campaign to actual pipeline and closed revenue so you know the true business impact of your email program.

Ready to Transform Your Email Marketing?

Get a complimentary email marketing audit to discover how to increase open rates, click-throughs, and revenue from your email program.

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